Totex is a total exterior cleaning company. They have over a decade worth of experience and specialist knowledge on how to clean and restore building facades. Based in Devon, they pride themselves on their professionalism and their expertise in cleaning to the highest possible standards.

The directors, Liz and James previously ran a domestic cleaning business and came to us with the intention of offering their services to commercial clients. In order to do this, they required a business name, brand identity, and website that would appeal to those in that sector.


Professional Services


Branding, print, web


Devon, UK

Branding & Web Design

The starting point of the project was researching and testing potential brand names. The options we considered had to relate to the nature of the business and be unique within that sector.

Liz and James place a lot of emphasis on their green cleaning solutions and this ideology provided the inspiration for the logo mark. The green and blue circles overlapping is a reference to their values. The brand identity was applied to a number of collaterals including business cards, letterheads, t-shirts, and a new company van.

To promote their business we worked with Totex to design and build a brand new responsive website. Content writing and SEO is key for all businesses, and it was the same for Totex as with such specific services on offer it was paramount they could be found through simple web searches.

Rebrand your business

Does your business need a rebrand? Call 01803 295 959 today to speak to one of our graphic or digital designers to find out how we can help you.